Writtle Boxing and Fitness Gym Visual Rebrand
Our vision for the rebrand was to maintain a connection with the gym's proud legacy while embracing a more approachable and versatile aesthetic.
Rebrand
Their existing identity, as Lion Boxing, conveyed strength and fierceness, but it was essential to create a fresh persona that would cater to a broader demographic and keep up with contemporary design trends. The new logo subtly ties in the gyms initials whilst capturing the agility and spirit of boxing.
